ABOUT ME
I’m the Director of Communications at Wipfli LLP, a top 20 advisory and accounting firm. I lead a bold, curious and collaborative team focused on building trust, elevating the brand, and fueling growth through smart, strategic communication.
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I work across internal and external channels — from executive messaging and media relations to sales content and campaign strategy — to connect ideas with outcomes. I believe clarity creates momentum, and that the right words at the right time can move people to action.
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Over my 25+ year career, I’ve led award-winning editorial teams, built digital newsrooms from the ground up, launched national training programs, and worked with hundreds of communicators to sharpen their message, strengthen their presence, and evolve their impact. Before Wipfli, I was managing editor at Rotary International and spent 16 years at the Daily Herald, where I helped lead the paper’s digital transformation.
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I’m also the former president of ACES: The Society for Editing, where I led training for thousands of editors and communicators across the globe.
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People say I’m the kind of person who sees the big picture and the stray comma. I ask good questions, I connect dots fast and I can turn a tangle of input into something that makes people nod and say, “Yes. That’s it.”
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On this site, I share thoughts on leadership, communication, AI, and the future of content work — plus the occasional rant about why it’s still important to spell things right.
